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Our way of life is deeply rooted in the land, mountains, and time-honored traditions that reflect the spirit of the West. Though industrialization, progress, and change have impacted many aspects of daily living, the hard work and dedication of organizations like the Rocky Mountain Elk Foundation (RMEF) help to ensure the legacy of our past through their advocacy and conservation efforts.
Pendleton® Whisky is proud to be the official whisky of the RMEF and the After the Hunt moment. RMEF strongly believes that hunting plays a critical role in conservation efforts, as hunters and hunting activities are a crucial source of funding for vital land and wildlife conservation projects across the country.
Together with RMEF, we can help ensure the future of elk and other wildlife across the United States. From promoting online content like their short film Going Full Circle in Virginia to sponsoring events, our collaboration is deeply rooted in a mutual love of Western values and conservation.
When you think about it, wildlife conservation and whisky brands go hand in hand. It’s a match made in the West; after all, what could be more satisfying than an After the Hunt moment than telling tales around the campfire over a pour of Pendleton® Whisky?
The velvety smoothness of Pendleton® Midnight and the harmonious blend of smoky sweetness makes it the perfect sipping whisky with subtle spiciness that can instantly transform an after the hunt gathering into an experience to be savored.
If you know, you know—there’s nothing that calls to your heart and soul more than the wild beauty of the open country. We salute RMEF for their work to conserve these habitats by clearing forests and hillsides of noxious, invasive plants and restoring vast acreage to ensure wildlife continues to thrive.
Conservation is many-layered and often involves rehabilitating land that’s been mined, deforested, and left in a sorry state. Wildlife can’t survive without adequate food and water, and RMEF’s mission is to ensure the future of elk, other wildlife, their habitat and our hunting heritage.
The Rocky Mountain Elk Foundation was founded in 1984. Formed as a hunter-based, nonprofit conservation organization, membership slowly grew to 32,000 in the early years, with 70 chapters working to help conserve and protect more than 110,000 acres of elk country across several states.
Today, the organization has approximately 500 chapters more than 220,000 members and volunteers that work with partners to complete more than 14,000 conservation and hunting heritage outreach projects, conserving 8.9 million acres of wildlife habitat and opening or improving public access for hunting, fishing and other recreational activities to nearly 1.6 million acres of land. RMEF remains a strong voice for elk, public access and ongoing conservation efforts to sustain elk, mule deer and other wildlife for future generations.
Here at Pendleton® Whisky, we embrace every moment, celebrating the spirit of the American West through community, honest work, and an unwavering commitment to preserving our way of life. Our whisky embodies that spirit, making those moments as sweet as they can be.
Whether you’re rewarding yourself after a long day on the ranch, celebrating after a hunt, or enjoying the moment with good friends, Pendleton® Whisky is a loyal companion.
Conservation is an effort we feel strongly about. It’s right up there with the rodeo, our military, and the hard-working people who uphold true Western traditions like saddle-making, blacksmithing, ranching, and the cowboy/cowgirl life we represent.Through our partnership with RMEF, we support land and wildlife conservation, and you can, too.
We invite you to join us in supporting the Rocky Mountain Elk Foundation by becoming a volunteer, joining the organization, or donating to their efforts. These are just a few ways you can do your part to protect this great land of ours. Learn more about RMEF and its conservation initiative.
It’s all about community—because together, we can accomplish so much more than we ever could alone. We actively partner with organizations that align with our values, and it’s especially meaningful when the cause is so close to our hearts.
